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Fresh Ideas For Online Marketing Dissertation Topics


Writing a paper for online marketing is at the moment one of the easiest tasks that someone can ever ask you to do. The reason for this is because online marketing is all over the place. There are topics from all over the internet, subjects that vary and cover as vast scopes as you might ever come across in your entire life.


The trick that you need to do when you have been tasked with writing a proper dissertation in this manner is to spend more time researching on the perfect title for your work. The title is perhaps the most important yet easily ignored part of your work. The reason for this is because everything else about your work will be judged based on the title that you chose. Everything that you do in your paper should be a reflection of the topic that you are working on. Therefore at this juncture we can already tell why so many students fail their papers – their discussions and arguments are never relevant to the topic that they are working on. That is a mistake that you should never make.


Given the chance to research and present a good dissertation on online marketing, the following are some useful ideas that will come in handy for you over time. Analyze them, look at their structure and compare them with some of the ideas that you have come up with. You should not have a harder time selecting titles for your thesis again.


  • Discuss how to use the internet to improve the competitive advantage of your company.

  • Take your favorite chain store into perspective and analyze their marketing campaign, highlighting their strengths and the weaknesses of their plan.

  • As a marketing executive, you have been charged with drawing up a plan for your company to venture into the international markets. Use your skills from trading at a regional level to advance your company into the new frontier.

  • Discuss how companies are able to maintain a competitive edge against one another online in as far as advertising is concerned.

  • Explain the role of communication in marketing, with an emphasis on online business communication strategies.

  • What is the role that social media plays in advancing communication strategies online? Discuss this with an emphasis on successful business strategies.

  • Develop a marketing and advertising strategy that would see you bring forth a niche product and create a niche market for it.